Category Archives: Business advice

GDPR General Data Protection Regulation alarm clock

GDPR is Coming and There’s No Skirting Around It

The European Union’s General Data Protection Regulation (GDPR) compliance deadline is on the horizon – I think we’ve mentioned that one before. In…
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Social Network Run Down Part 3

The Social Network Rundown 2018 – What’s the Smartest Route for Your Business? (Part 3)

Social media marketing is the go-to tactic for so many, particularly those with tight budgets. Whatever your budget however, flexing your creative muscles…
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Stop Buying Links!

Stop Buying Links, Just Stop!

The world of link building is often considered to be in a bad state. Gaining the links you need to propel your website…
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Text DO S AND DONTS typed on retro typewriter

The Dos and Don’ts of Email Marketing

Email marketing offers a direct route into people’s inboxes, that is if you can avoid those dreaded spam filters. After reporting that email…
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Marketing is everything concept with hand holding business words

Planning Your First Marketing Campaign – Top Tips from the Experts

Wherever your strategy takes you and whichever tactics you choose to explore, marketing your products, services or wider brand unlocks an array of…
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Loyalty

Increase Customer Loyalty Online in 5 Easy Steps

Repeat business is certainly where it’s at – we recently explored that very topic in this blog post. 61% of small to medium…
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chrome-ad-blocker

Default Ad-Blocker Launched – Even Google Hates Adverts!

We’ve all been the victim of an annoying full-page or auto-playing video ad that just won’t go away, but thanks to Google’s latest…
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Happy people using mobile smart phone

The Social Network Rundown 2018 – What’s the Smartest Route for Your Business? (Part 2)

We may have covered the joys of Facebook, Snapchat and Instagram in the first instalment of our social network rundown, but there are…
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Luck Is Not A Strategy

Developing a Marketing Strategy That Really Works

In business, strategy is everything, we all know that. But when it comes to marketing, so many still take a ‘suck it and…
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new-customer-experience

How to Create a Smooth Customer Journey

Known as customer experience mapping, customer journey optimisation is essential both online and off. Offline whilst a walk through your store will often…
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