Category Archives: Thought Leadership

PPC

Which PPC Platform is Right for Your Business?

Using pay per click (PPC) isn’t cheating, it’s now one of the top marketing tactics used by big and small brands alike, and…
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A newspaper on a wooden desk – Press Release

Top Tips for Press Release Writing

We love a bit of good, old fashioned public relations. The world of marketing may be changing for 2018, but there are some…
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mobile-marketing

Mobile and Text Marketing – More Than Just Spam?

Developing a marketing strategy that works isn’t easy, but finding the channels that really resonate with your audience is the key to success.…
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GDPR General Data Protection Regulation alarm clock

GDPR is Coming and There’s No Skirting Around It

The European Union’s General Data Protection Regulation (GDPR) compliance deadline is on the horizon – I think we’ve mentioned that one before. In…
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Text DO S AND DONTS typed on retro typewriter

The Dos and Don’ts of Email Marketing

Email marketing offers a direct route into people’s inboxes, that is if you can avoid those dreaded spam filters. After reporting that email…
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Marketing is everything concept with hand holding business words

Planning Your First Marketing Campaign – Top Tips from the Experts

Wherever your strategy takes you and whichever tactics you choose to explore, marketing your products, services or wider brand unlocks an array of…
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Luck Is Not A Strategy

Developing a Marketing Strategy That Really Works

In business, strategy is everything, we all know that. But when it comes to marketing, so many still take a ‘suck it and…
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new-customer-experience

How to Create a Smooth Customer Journey

Known as customer experience mapping, customer journey optimisation is essential both online and off. Offline whilst a walk through your store will often…
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gears wordpress

WordPress Gets the Google Treatment – Dedicated Team to Overhaul our Favourite CMS

It’s no secret, we love a bit of WordPress. In fact, we develop a lot of WordPress websites, giving our clients the easy…
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Dirty Hand Counting Coins

How to Make Your Marketing as Cost Effective as Possible

Not everyone has the big marketing budgets that global brands have, yet the benefits of marketing should be embraced by all. There are…
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