Category Archives: Thought Leadership

SEO Isn’t Dead, Just Modified

I know in recent posts I’ve made some not-so-positive comments about Search Engine Optimisation (SEO) and why it goes wrong for so many businesses……
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Just How Important is Visual Marketing in 2017?

With its busy melting pot of conflict, it’s hardly a surprise that inbound marketers are putting more emphasis into their visual marketing endeavours.…
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Optimise Your Marketing Budget

The following suggestions are just a few ways we can help you optimise your advertising campaign’s expenses. No technical blah, blah - we…
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5 Reasons Why Digital Marketing Has Replaced Cold Calling

When it comes to lead generation, cold calling has gone the way of the dinosaur, replaced with digital marketing. Here is a short…
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If an SEO Agency tries to sell you links, run! Run Fast.

My names Matthew, the Director here at Square Media. I'm sick and tired of client's and 'expert' SEO agencies talking about buying links.…
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Your Digital Election!

Display Networks, SEO or PPC who should get your vote? After the shock announcement that there is shortly to be a snap general…
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Website design briefs: Be very careful what you ask for

‘Be careful what you ask for’ is always good advice. And when you’re briefing an agency on creating a new website or ecommerce…
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Are These 7 Website Design Elements Helping or Hurting Your Conversion Rate?

Website design, like most things, flows with the influence of trends. A new shiny feature comes along and quickly everyone wants to apply…
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9 Reasons to Use Live Chat Software on Your Website

We are passionate supporters of live chat software, as you can see at the bottom right of the Square Media website (if we…
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7 Website Design Trends to Use When You Sell Services or Products Online

What is the purpose of a website? You will get an excessive number of answers depending on who you ask. Some websites are…
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