Twitter Tips to Improve Your Twitter Marketing

Avatar for administrator administrator 27th November 2018 0 Comments

Twitter is a great marketing tool that you can use to help promote yourself, your business or your brand, and Twitter is also an excellent and fun way for you to engage with your customers online…and it’s free!

Are you and your business getting the most out of Twitter?

If not, read on to discover our five simple tips to help you deliver better tweets to your Twitter audience.

  1. Tweet during optimal times

There are certain times of day and particular days of the week when people are more active on Twitter, increasing the likeliness of engagement. By researching and identifying the specific times people are more active on Twitter, you can schedule posts during these times to boost chances of engagement.

Your peak posting times will really depend on your target audience, so run tests to determine how your content performs at different times of the day and days of the week to find out what works best for you and your business.

Once you have identified the best times, use scheduling tools like Hootsuite or Buffer to plan and schedule your posts in advance.

  1. Use the right hashtags

It’s important that you only use hashtags that are relevant to your Tweets and ensure that you don’t overuse them. A good rule of thumb is a maximum of three hashtags per Tweet.

You can also use a handy tool like Hashtagify to identify the best hashtags that are relevant to your Tweets, which also tells you the strength and popularity of your hashtags before you use them, so you’ll know which ones will have the best reach.

  1. Don’t always include links in your Tweets

When creating content to post out you may want to refer to an external site, maybe with more information or even referring to an article of some sort but it’s important that you try to keep linking to external sites to a minimum, and by doing this, you’ll add value to the links that you do post.

  1. Use images in your Tweets

Everyone knows that tweets with images stand out, so if you’re tweeting about a recent blog post, add an image to capture your audience’s attention, but make sure only to add compelling images that are relevant and high-quality.

There are a variety of free to use sites out there that you can use to find the right images to use in your Tweets.

  1. Use lists

Twitter lists will help you see a stream of content from your favourite brands, leaders, social media marketers or leaders. Having all this content all at once and all in one place will save you so much time as you won’t need to scroll through your feed to find posts you can instantly engage with. This is also great for your audience as people in your lists will be producing valuable content that your followers are more likely to retweet (that’s if you had your audience in mind when creating your list).

Need a dedicated social media marketer to take care of everything for you? From profile setup and strategizing to content creation, scheduling and reporting, we’ve got you covered. Get in touch today.

Square Media is Northamptonshire’s premiere Web Design & Marketing Agency experienced in developing effective content and marketing strategies for forward-thinking companies in the local area. Our team of specialists consistently deliver outstanding results working in a variety of areas such as Search Engine Optimisation, Social Media Marketing Consultancy, Pay Per Click (PPC) and AdWords Management amongst a wide range of other services.

Leave a Reply

Your email address will not be published. Required fields are marked *

Wait... Before you go…

We're hosting a FREE WEBINAR on the steps you need to take to avoid failure and how to grow your business using digital marketing.

On the 25th May at 10:00 am

Wait.. Before you go…

We're hosting a FREE WEBINAR on Why HR and Marketing have to run hand-in-hand

On the 6th May at 10:30am

Wait.. Before you go…

We're Crunching the Numbers on the 2021 Budget in our next Webinar!


FREE Social Media Calendar

Writing Social Media posts and blogs can often seem like a mountainous task - our free Calendar will help you to take the first steps.

With our Calendar, you'll be writing Social Media posts like a pro in no time! Plus, check out our blog for monthly tips & Social Ideas.


FREE Marketing Consultation

Our clients tell us that their number one headache isn’t in selling their products or services, recruiting staff or keeping up to date with their industry; it’s the age-old problem of marketing their business!

Whether you need help with marketing planning, web/graphic design, content writing, blogs and social media help, SEO & PPC reviewing or a combination of all of the above, book your FREE no-obligation marketing consultation with Steve now!


Our FREE Secret Links

Most agencies won't tell you, but a lot of the tools they use on a day to day basis are actually FREE!

We've put together a handy guide to the free tools we use every day to make our lives easier - and we're giving it to you!



If you looked at yesterday's SEO Guide and wondered where to begin, our FREE SEO Audit will help you to establish a baseline starting point by pointing out the areas that need to be worked upon.

We'll tell you the areas of your site that are underperforming and those that are doing well!


1 Page SEO Tips Guide

SEO can be a minefield for many businesses, but as long as you follow a logical process for each and every page of your website, things don't have to be such a slog.

Our FREE SEO Tips Guide gives a simple, bullet-pointed guide to the basic SEO necessities to make your site perform well in Google and other search engines.


FREE HubSpot Consultation

At Square Media we specialise in helping businesses to make the most of their inbound and outbound promotional opportunities – working as a HubSpot CRM Partner we can help you to automate and analyse your business to the nth degree.

Why not let one of our HubSpot experts have a quick chat with you and get you started with a FREE account – no obligation, no pressure and no hard sell tactics (it’s not our style).


Image Size Cheat Sheet

When it comes to Social Media, visual content always works better than just text. But it's a bit of a headache keeping on top of all of the sizes you need to use to get the best from each channel.

Download or print our handy Image Size Cheat Sheet and keep it by your keyboard, so you know what size image to use whatever the situation.


Perfect Blog Post Template

A frequently updated Blog is one of the best ways to create extra content for your website; it also keeps your visitors coming back regularly, attracts new visitors and Google loves fresh content!

But did you know that how you structure your blog post can make all the difference?

Download our FREE Blog Post Template to see how to make your content stand out from the crowd!


Get your Guide to Google Ads!

Everyone knows that SEO is important to any website, but often we forget about the power of paid Google Ads.

It needn't cost the earth, can be targeted well and can bring in business easily from Day 1!

Our FREE downloadable Google Ads Guide will help you to hit the ground running.


5 Killer Marketing Emails!

One of the most valuable tools in your online arsenal is your email/newsletter subscription list, yet it’s one of the ones that is most easy to ignore.

Simply put, if someone has signed up to your email list, they have given you permission to contact them, and how you use the first few emails that you send can be the deciding factor in whether they stay on your list and eventually become a customer, or hit the unsubscribe button so fast that you never get a chance to pitch your business.

So let’s look at 5 killer e-marketing email types, what they do and how to use them!


Start 2021 as you mean to go on!

Every great marketing campaign starts with the basics of getting your brand focused and clear.

Use our free brand guideline template to ensure that your brand is consistent across all of your content!


Happy Christmas from Flappy Santa!

It's Christmas Day so let's start with some fun - can you guide our intrepid Santa through the Christmas obstacles?

Don't forget to share your score at the end with the hashtag #SquareSanta