Creating content and managing your social media campaigns can be stressful if you don’t have access to the best social media tools.

The right tools help your overall social media management process by improving your efficiency and quality of your content. But which tools are best? It can be a tricky task deciding, especially if you’re new to the world of social media.

In this post, we’ve selected three of the best free tools you can use that can help you with everything from scheduling content, analysing your performance, creating eye-catching social media graphics, and sourcing breath-taking images.

Instead of logging in individually and managing all of your social media platforms manually, Hootsuite allows you to handle them all from a single dashboard.

Using the Hootsuite social media dashboard allows you to schedule posts in advance, track conversations, measure engagement, manage your messages and oversee multiple profiles – all in one place.

Once you have set up an account, you can even install the Hootsuite app, to make managing your social media on the go, even easier.

Popular for its free version, which allows you to manage up to three profiles and schedule up to 30 posts, Hootsuite also has a relatively inexpensive paid option for businesses that have more than three profiles they need to manage.

Canva is a brilliant tool designed to help you create the visuals for any kind of social media post (and more). From Facebook ads and Twitter header images, right through to Instagram highlight graphics – you can do it all on Canva.

Canva gives you the freedom and ability to create your own design without knowing the first thing about graphic design.

And best of all, you don’t have to be a graphic designer to use Canva. It comes with loads of ready-made templates and cool graphics you can use for free, which means you can create amazing designs in minutes.

Using Canva is free, although to unlock certain features, you need to sign up to the pro version for a monthly fee.

No images? No problem. There is an abundance of free stock imagery websites out there to choose from. One of our favourite tools for sourcing imagery is Unsplash; a vast library of royalty-free professional photos you can use to enhance your social media content, completely free!

Other royalty-free stock imagery sites we enjoy using, include Pexels, Freepik, and Pixabay.

Need some help and support managing your social media profiles? We’d love to help! Get in touch with us today to discuss how we can support you.