Reasons why you Need to Claim your Google My Business Listing

Avatar for Matthew Matthew 24th July 2020 0 Comments

Whether you need a mechanic, a dog groomer, or a hairdresser, the first place you will head, is Google. We all know that we can rely on the search engine to produce pages and pages of results with a click of a button.

The easiest and fastest way to show up in a Google search is to have a Google My Business listing.

What is a Google My Business listing?

Have you ever searched Google and noticed a profile for a business pop up? That is a Google My Business profile.

Google My Business is a free and easy-to-use tool for businesses and organisations to manage their online presence across Google. An easy way to think of it is an online advert showing all your business information in one place including your website link, phone number, opening times and location on a map.

How do I claim my Google My Business listing?

To claim your Google My Business listing, you need to verify your business by creating your Google My Business profile or claiming an existing profile.

Why do I need one?

We believe that every business should claim their Google My Business listing. Read on to discover 5 reasons why you should claim your Google My Business listing today.

It is free

Your Google My Business listing is free advertising. It’s a way of placing your business in front of many potential customers, giving them access to your contact details, directions to your premises, link to your website, and your opening hours at absolutely no cost.

It increases your online visibility

Local marketing and SEO is all about targeting people in the same geographical location as your business, and Google My Business’s features help you do just that.

Both locally and further afield

People can write reviews

Google My Business allows your customers to leave feedback and reviews on your profile. This is a great way to create trust, enhance your credibility and boost your appeal to potential customers.

It is a communication avenue

Google recently added a messaging feature that allows you to chat directly with potential customers in real-time. This means that potential customers can get the information they need about your business quickly, rather than searching through your website for contact details and waiting for a response.

You can promote your products and services

We look at Google My Business as a form of social media; you can post photos and offers and blog posts to your profile to provide valuable content to your audience. In addition to this, posting content to your profile also increases your chances of appearing in search results.

Need our help?

Our team can help you to enhance your online presence with a combination of strategic methods. If you need our help, get in touch.