8 Marketing Tips for Small Businesses

Want to start marketing your small business but not sure where to start? Here are 8 quick and effective marketing tips that you can start using today to help market your business. 1. Get your website right A great place to start is to ensure you have an updated, easy to navigate website that is [...]

Read More
Avatar for administrator administrator 25th October 2018 0 Comments

5 Reasons Why Your Business Needs a Blog

Blogging is a very powerful and cost-effective marketing tactic that can be used to promote your business online. Sadly, there are still many small (and large) business owners that are reluctant to start blogging for many different reasons, however, they may just be missing out on a great opportunity. And here’s why… Blogging consistently produces [...]

Read More
Avatar for administrator administrator 10th October 2018 0 Comments

5 Steps to Building Media Relationships

Strong media contacts are crucial for effective public relations and one of the most important ways of developing solid media relationships is to gradually build and nurture them over time. Here are five steps to building strong media relationships to benefit your business: Respect their deadlines and be reliable Reporters and journalists are always working [...]

Read More
Avatar for administrator administrator 4th October 2018 0 Comments

The Questions That Will Define Your Marketing Plan

Your marketing plan could be one of the most powerful components of your business plan, so you want to make sure you’re doing it right. Ask yourself the following questions when developing a marketing plan for your business. What is your USP? Your unique selling proposition is what differentiates your product or service; something that [...]

Read More
Avatar for administrator administrator 27th September 2018 0 Comments

How to best optimise your content for voice search in 2018

It’s inevitable. The amount of voice searches across all search engines are increasing as each day passes, and are expected to account for billions of pounds worth of revenue and online sales in the next couple of years or so. Optimising your website and your content for voice searches is important, as attracting as many [...]

Read More
Avatar for administrator administrator 25th September 2018 0 Comments

What Makes a Successful Web Page?

There are so many factors to consider when building a successful web page, that it can be difficult to know where to start, and with millions of web pages available at just a click of a button, you need to ensure your web page stands out from the crowd. Have the right content Have a [...]

Read More
Avatar for administrator administrator 5th September 2018 0 Comments

Lead Generation Mistakes to Avoid

For many businesses, the key to success is to generate and secure targeted leads. Sadly, leads don’t grow on trees; finding and attracting the right audience for your business can have its challenges. Avoid these common mistakes businesses make when tackling lead generation for your business. Not knowing your audience If you’re unaware or unfamiliar [...]

Read More
Avatar for administrator administrator 28th August 2018 0 Comments

It’s Not Just About Online – the Effective Offline Media Guide

Living in a digital era where the online world is the bread and butter of business life, it’s easy to believe that offline marketing methods are a thing of the past. Just because you run a business online, doesn’t mean you should forget about these great offline marketing methods that once helped the big brands [...]

Read More
Avatar for administrator administrator 23rd August 2018 0 Comments

5 Marketing Lessons Small Businesses Can Learn from the Big Brands

Being a small business can be hard, being a new small business can be even harder. From learning to take your firsts steps in your early years, to learning to drive a car later on; the majority of what we learn in life is from our elders, and marketing your small business is no different. [...]

Read More
Avatar for administrator administrator 16th August 2018 0 Comments

Strapline or No Strapline? That is the Question!

With the average human attention span now just eight seconds (that’s less than a goldfish), it’s more difficult than ever to capture the attention of the consumers that will buy your products or services. Keeping things short and sweet certainly helps but consumers still need a bit more than your logo and name to determine [...]

Read More
Avatar for administrator administrator 26th April 2018 0 Comments